Stream Jake Barton’s Keynote Speech at AAM 2022

Jake shares the latest museum innovations in "The Museum as Lightning Rod: Innovation & Invitation" at the American Alliance of Museum's first in-person annual meeting in two years. Watch below!


Turning Museum Superpowers Into Innovative Approaches

Jake’s keynote for the Innovation focus area of the 2022 American Alliance of Museum’s Annual Meeting & MuseumExpo was entitled, “Museum as Lightning Rod: Innovation and Invitation,” followed by a Q&A with Chevy Humphrey, AAM Board Chair and President and CEO of the Museum of Science and Industry Chicago.

In the talk, Jake explores five superpowers unique to museums, and how those superpowers can be used to drive innovation in exhibitions and beyond. Thank you to Dean Phelus, Laura Lott, and the team at AAM for having us!